Since launching Alec Bradley Cigars, Alan Rubin has probably been mistakenly addressed as Alec Bradley a thousand times. People just assume his name is Alec Bradley because, why would he not name his cigar company after himself. For those who still don't know, he named the cigar company for his sons, Alec and Bradley Rubin. Now that they are of age, Alec and Bradley are excited to share responsibility in the company and this year they have released their own cigar. Everything from the blending, design, marketing, and all other facets are handled exclusively by Alec and Bradley. The cigar is called Blind Faith, and is now on the way to retailers.