The brand from Altadis U.S.A., Saint Luis Rey Carenas pays tribute to the Port of Havana, which was known as Puerto Carenas in the early 16th Century. The new cigar is expected to hit stores in April.
In the 16th Century, mariners sailing to the West Indies would have to repair or “carenar” their ships. The historic harbor of Puerto Carenas, now known as the Port of Havana, was a place to seek repairs, but also served as a departure port for many important exports, including the tobacco leaves destined for the world’s first tobacco factory in Seville, Spain.
This story about the early days of tobacco trade has a big influence on the packaging design used for Saint Luis Rey Carenas. Each box holds 20 cigars and is decorated in traditional gold accents and heritage of Saint Luis Rey branding. The artwork inside the box shows a moment in history with an illustration of a 16th century Spanish ship making port in historic Puerto Carenas.
The Saint Luis Rey Carenas was blended by the Grupo de Maestros of La Flor De Copan. It is described as a flavored and medium-bodied . The blend uses a Nicaraguan wrapper. It will be offered in four sizes: Robusto (50 x 5) – $8.25; Toro (52 x 6) – $8.50; Belicoso (54 x 6 1/8) – $8.95; Magnum (60 x 6) – $9.15.
