General Cigar Debuts El Rey del Mundo by AJ - Cigar News

General Cigar Debuts El Rey del Mundo by AJ – Cigar News

General Cigar is adding a new line, and its first limited edition, to the brand by AJ. The new addition comes in just one size, a box-pressed 6 x 52 and will start shipping later this month. The blend is created by , frequent collaborator with General Cigar. He is also responsible for blending cigars in their Diesel, Ramon Allones, and Hoyo brands.

by AJ' takes the foundation we've established with and Naturals and brings it to another level. Powered by a Nicaraguan-forward blend, AJ's take on ‘El Rey' delivers a fuller-bodied smoking experience. We believe this blend will capture the attention of smokers who might not have tried the brand before.

Steve Abbot, director of marketing for STG

by AJ is rolled at Tabacelera in Esteli, . The blend uses a Nicaraguan Habano wrapper and filler, with a binder. by AJ comes in boxes of 10 of which only 3,800 were made. by AJ has a retail price of $11.99 per cigar.