The United Cigar Firecracker is getting a fresh look to debut at TPE. The United Firecracker hit the market in 2006 as a shop exclusive and has since grown into a regular production cigar, along with annual limited edition versions made by different manufacturers
The signature look of United Firecracker is a fuse-like wick at the cap since and a short size 3 ½ x 50. The new packaging is made to be more retail friendly and embody the United mantra of “United We Smoke.” The natural wood lacquer finished box is draped with the newly designed United Firecracker label that secures the removable top. Once removed, the lid rests on the backside of the box for retail display. United Cigars worked with Alsack Labels on the packaging, a local printing company in Santiago De Los Caballeros, Dominican Republic.
These updates not only elevate the presence on the shelf but the upgraded blend with aged Dominican and Nicaraguan ligero will be a crowd favorite.
Director of Operation for United Cigars, Oliver Nivaud
The blend for the United Firecracker uses an Ecuadorian Habano wrapper, Dominican Piloto Mejorado binder, and Dominican Seco & Ligero, Nicaraguan Ligero filler. United Cigar retailers carrying the United Firecracker have exclusive access to the Limited-Edition Firecrackers that are released throughout the year. Collaborations in the past have been with La Flor Dominicana, Roma Craft, Mi Querida and Perdomo. This 4th of July release will be a Wise Man Maduro Firecracker shipping to retailers in late June.
United Firecracker measures 3 ½ x 50 and is offered in 25 count boxes with an MSRP of $5.99 per cigar. The updated line will be shown at the TPE in Las Vegas, NV May 12-14th, 2021 and is rolling out to retailers now.
