Cigar News: Cavalier Genève Updates Branding for Black Series USA Exclusive

Cavalier Genève cigars has announced a branding update to their Black Series USA Exclusive. The cigars come in three sizes: Robusto, Toro and Double Corona. These will not feature gold and black footbands that have a new look. The boxes also received an update with a gold and black USA Exclusive diamond sticker on the lid. The blend remains the same and availablbilty will not be impacted at all. This new look will be shown off at IPCPR and will ship once the current stock is gone.

   

Sebastien Decoppet, founder of Cavalier Genève cigars states “The reason for the rebranding is that those cigars have always been an exclusive for the USA, but have never been presented this way. It is now important for Cavalier in it’s development to set it apart from the other releases in the USA and make it more convenient for retailers and consumers to know what the line stands for.”