Cigar News: Joya Silver to Launch at 2018 IPCPR

Joya de Nicaragua will expand their modern Joya cigar lineup at the upcoming 2018 IPCPR trade show.  The new addition is called Joya Silver, and it will join Joya Red, Joya Black, and Joya Cabinetta in the line.  It is the first box pressed entry in this line, and features a wrapper that Joya de Nicaragua classifies as an Oscuro upper-priming wrapper grown in Ecuador.  It rounds out with a binder from Mexico and filler leaves from Nicaragua.

“With each Joya, we’ve aimed to cater to modern aficionados by accompanying them through their smoking journey, from beginners to connoisseurs; the line-up represents an evolution of flavor and complexity, each blend being a distinct and peculiar perspective of Nicaraguan tobacco interfused with leaves from other origins. Another feature of our Joya line is that it comes at incredible retail price. With Joya Silver we’re expanding this experience with a medium to full blend,” said Juan Martínez, Joya de Nicaragua Executive President. He continued, “Together with already popular Joya variants, Silver will continue to generate excitement among modern smokers and make their taste exploration much more rewarding.”

JOYA SILVER will be available in the following sizes:

Ultra – 6.25 x 46, $6.30/cigar
Toro – 6 x 52,  $7.80/cigar
Corona – 5.25 x 42,  $6.30/cigar
Robusto – 5 x 50,  $7.10/cigar