Zander-Greg Adds New Shapes, New Habano Wrapper to Its Top-of-the-Line Premium Cigars
Zander-Greg, a leading national distributor of tobacco products and accessories, is bringing two new additions to its existing Aniversario 1965 and HHB lines of cigars. Both cigars are under the Nat Cicco (SEEK-oh) brand name, which Zander-Greg has built ambitiously since acquiring the brand in 2007.
The original Nat Cicco “Rejects” were the first cigars on the factory seconds theme, often copied by others. They appeared in 1965; hence the reference in the Aniversario name. These machine-made, medium-fill cigars have non-tobacco ingredients, but with a major competitive advantage … their select tobacco remnants , from the world’s top-selling premium cigars. Rejects were soon joined by their all-prime-leaf, handmade Cuban Legends, priced for the economic times at under $2.50 MSRP. In 2012, Zander-Greg introduced Aniversario 1965, followed by the HHB, a super-premium cigar with 5-year-aged tobaccos.
Zander-Greg’s first offering is the addition of two new Aniversario shapes, a Robusto Grande (5-3/4 x 56) and a Torpedo (6-1/4 x 52). Both shapes have of the same blend and wrapper as the three existing Aniversario shapes: a Nicaragua-grown Habano-seed filler and binder, and an Ecuadorian-grown Habano wrapper, all aged for a refined, harmonious blend. This full-bodied cigar, has an abundant amount of complex and well-balanced flavors, with a pronounced nuttiness to satisfy the palates of cigar connoisseurs. Aniversario 1965 includes a pigtail cap at the head, and a foot that is enclosed by the wrapper leaf. The finished cigars are semi-box-pressed and nude, and presented in attractive 10-count cedar boxes. Manufacturer’s suggested retail pricing runs in the $5.00 range.
Zander-Greg will also feature their most prestigious cigar, the new Nat Cicco HHB with Habano wrapper. It is a $10.00 MSRP superpremium cigar that Zander-Greg suggests is more than a match for Cuba’s $50.00 Cohiba Bejike … the ambitious HHB ad campaign simply says, “Just compare it.” The Habano comes in the same three shapes as the original HHBs. It has an Ecuadorian-grown Connecticut Shade leaf wrapper, with a Nicaraguan binder and filler. The result is a well-balanced smoke that the company describes as “robust, but creamy- smooth, very flavorful and elegantly aromatic.” It features a pigtail cap and closed foot. The 20 nude cigars are presented in a luxurious piano-finish Spanish cedar box.
Zander-Greg is featuring the two cigars in an extensive ad campaign in SMOKE magazine and leading online cigar sites. The company is also actively promoting their cigars with in-store events nationwide.
Zander-Greg, Inc.
2830 E. Foothill Blvd.
Pasadena, CA 91107
Phone: 888-772-5111
Fax: 626-791-2763
Contact: info@zander-greg.com FOR IMMEDIATE RELEASE: June 17, 2014