The upcoming cigars form Michael Herklots‘ Ferio Tego will feature a new technology from Humidifgroup. This new smart packaging uses an NFC chip to allow the consumer to quickly scan the packaging and be provided with cigar information, videos and education content. HumidifGroup is the first to use this technology in their boxes, but other companies have starting using similar technology such as Plasencia’s NFC chip in their bands, and Oliva’s QR codes. Ferio Tego is the first to use this technology from HumidifGroup but they will be expanding to other brand in the near future.
HumidifGroup has been designing cigar packing for 30 years. By embracing this NFC chip technology, they are enabling the most secure authentication system, opening a wide channel for the customer’s experience and interaction. Users will enjoy amazing features such as VR, AR, pairing notes, tap to reorder and much more.
Smart Packaging by HumidifGroup allows us to control our messaging and ensure that we are communicating clearly to our audience. Packaging is an important part of the Ferio Tego Experience. Smart packaging technology allows collectors to receive real-time information and communication about Ferio Tego and our products. Our retail partners work tirelessly to run their businesses, a challenge made only greater these last 18 months. Smart packaging allows us to assist them, keeping the most helpful details and stories of Ferio Tego right on the product itself, delivered straight to a smart phone.
Michael Herklots, Principle of Ferio Tego Cigars