Ventura Cigar Showed off three new lines at this year’s IPCPR show: Archetype Series A, Archetype Series B, and Case Study.
Archetype continues the Ventura Cigar tradition with a full line of five (5) highly-complex, yet perfectly balanced cigar blends. Each vitola is artfully crafted with a unique blend of rich, flavorful tobaccos carefully bound in a pristine wrapper—and features stunning visual imagery of the “hero’s journey” mythology on the boxes and bands—all working in harmony to create a mesmerizing visual and taste experience. Read more about each of the Archetype series here in our original article.
Series ‘A’ consists of three (3) blends; two (2) blends made in the Dominican Republic for Ventura by Davidoff at Occidental Cigars and one (1) blend from Honduras made at the Laepe factory.
Archetype Series ‘B’ consists of two (2) Nicaraguan blends created in collaboration with Drew Estate that will be extremely limited and initially allocated only to retailers carrying the full Ventura Cigar line.
Archetype Series ‘A’ and Series ‘B’ will begin shipping to retail customers on August 1, 2016. Both the Serie A and Serie B will be distributed by Phillips & King International. Below is a video of Jason Carignan, Director of Marketing and Brand Development, talking about the history and mythology behind the Archetype Series.
VENTURA CIGAR COMPANY INTRODUCES CASE STUDY NEW CIGAR BRAND PAYS HOMAGE TO MID-CENTURY MODERN ARCHITECTURE
Ventura Cigar Co. has released their second new super-premium brand for 2016, Case Study. The new line is an exploration of classic Southern California artistry in architecture, honoring the culture of the company’s home region. The concept was revealed at the International Premium Cigar & Pipe Retailers (IPCPR) trade show in Las Vegas on July 25th, 2016.
From 1945 to 1966, Arts & Architecture magazine commissioned the rising stars of mid-century architecture to design and build a series of inexpensive, efficient model homes for the post-World War II generation. In total, 26 homes were built, mostly in the Greater Los Angeles area, by renowned architects including Richard Neutra, Charles and Ray Eames, Pierre Koenig and Eero Saarinen. These now iconic homes were designed with a minimalist, modern aesthetic and have been prominently highlighted over the years in Hollywood films, advertising campaigns and photo essays.
The Case Study cigar project from Ventura Cigar Co. pays homage to this triumph of modernist design. Numbered from 1 through 26, each exclusive Case Study blend features a range of vitolas that have been made at some of the best factories in the industry. We can’t reveal the names of the master cigar blenders that we worked with, but the signature of their craft will be recognizable to cigar fans that pay close attention, says Chief Marketing Officer Jason Carignan. The extensive list of blends and sizes are listed below.
The cigars feature a clean white band with a stark black font. A selection of the blends will be limited release only, distinguished by reversed colors on the bands. The box design also honors the mid-century aesthetic; upcycling leftover wooden cigar box material to create a striking, minimalist plywood that conveys the influence of the brand’s inspiration. Case Study is now available exclusively from Phillips & King International.
Blend Size Case Study No. 1 5 x 50 (Robusto) Case Study No. 1 6 1/2 x 46 Case Study No. 1 7 1/4 x 50 Case Study No. 2 5 1/2 x 42 Case Study No. 2 5 x 50 Case Study No. 2 6 1/2 x 52 (Belicoso) Case Study No. 2 7 x 50 Case Study No. 3 5 5/8 x 54 Case Study No. 3 6 x 50 Case Study No. 3 6 7/8 x 57 (Salomon) Case Study No. 4 5 1/2 x 52 (Torpedo) Case Study No. 5 4 7/8 x 60 Case Study No. 5 5 3/4 x 54 Case Study No. 5 6 3/4 x 52 Case Study No. 6 5 1/2 x 50 Case Study No. 6 6 x 52 Case Study No. 6 7 1/2 x 50 Case Study No. 7 7 1/2 x 52/60 (Salomon) Blend Size Case Study No. 8 5 1/2 x 50 Case Study No. 8 6 1/2 x 52 Case Study No. 8 6 x 60 Case Study No. 9 5 x 43 Case Study No. 9 6×46 Case Study No. 9 6×52 (Belicoso) Case Study No. 10 5 7/8 x 50 (Perfecto) Case Study No. 10 6 x 54 Case Study No. 11 6 x 52 Case Study No. 11 6 x 52 (Torpedo) Case Study No. 12 5 1/2 x 42 Case Study No. 12 5 x 50 Case Study No. 12 6 1/2 x 52 (Belicoso) Case Study No. 12 7 x 50 Case Study No. 13 5 x 50 Case Study No. 14 5 X 50 Case Study No. 14 6 1/2 X 58 Case Study No. 14 6 1/4 X 52 (Torpedo)
Blend Size Case Study No. 15 5 1/2 x 50 Case Study No. 15 6 x 54 Case Study No. 15 4 3/4 x 52 (Perfecto) Case Study No. 16 5 1/2 x 54 Case Study No. 16 6 1/2 x 52 Case Study No. 16 6 x 54 (Torpedo) Case Study No. 17 4 3/4 X 52 Case Study No. 17 6 X 50 Case Study No. 17 6 3/16 X 52 (Pyramid) Case Study No. 18 5 x 50 Case Study No. 19 5 1/2 x 52 Case Study No. 20 5 1/2 x 46 Case Study No. 20 5 1/4 x 52 Case Study No. 20 6 x 50 Case Study No. 21 5 x 50 Case Study No. 21 6 x 47 Case Study No. 21 6 1/4 x 52 (Belicoso) Case Study No. 21 6 x 58 Case Study No. 22 5 1/2 x 50 Case Study No. 22 6 1/2 x 52 Case Study No. 22 6 x 60 Case Study No. 23 4 3/4 X 50 Case Study No. 23 6 1/4 X 54 Case Study No. 24 5 1/2 x 52 Case Study No. 25 6 X 50 Case Study No. 25 7 1/2 X 50 Case Study No. 25 6 1/4 X 54 (Belicoso) Case Study No. 26 5×54 Case Study No. 26 5.5×56 Case Study No. 26 6×52