Ventura Cigars is bringing the Third Chapter of it's Archetype Series to IPCPR 2019. This Chapter will feature two blends: Sacred Scales and Dawn of Destiny. Archetype Chapter 3 is a collaboration with E.P. Carrillo and rolled at his factory La Alianza in the Dominican Republic. Carrillo and Ventura Cigar General Manager Michael Giannini have been friends for 20 years and have collaborated before.
The Archetype Serires is inspired by the work of psychologist Dr. Carl Jung and mythographer Joseph Campbell. The showcase the Hero's Journey, a common storytelling arc.
The Archetype Chapter 3 Dawn of Destiny represents the hero's return to reality as it travels across the threshold of flavor. It is described as a medium-full-bodied blend. It uses a wrapper from Ecuador, and binder and filler tobaccos from Nicaragua. It also comes in three sizes: a 5 x 50 Robusto, 6 x 52 Toro, and 6 x 60 Gordo.
Pricing is as follows: Robusto: $9.99/each $199.98/box 20, Toro: $11.49/each $229.98/box 20, Gordo: $12.99/each $259.98/box 20.
“Ernesto Perez-Carrillo is one-of-a-kind,” says Michael Giannini, General Manager for Ventura Cigars. “He and I go way back. We are champions of each other's work in the cigar industry, and creative collaborators at points along the way. It made sense for us to team up and begin this new chapter of Archetype, forging a new path in its story, and celebrating a new phase in our careers. Ernesto's a master crafter, as a creator of blends that treat the cigar smoker to an evolving flavor experience. Chapter 3 is going to be an exciting one for all of us- I just know it.”
Other cigars in the Archetype Serices include Dreamstate, Sage Advice, Strange Passage, Initiation, and Axis Mundi. And in Fall 2018, the Archetype Mini-Series added a 3-cigar side quest with Crystals, Curses, and Cloaks.