Cigar News: Davidoff Refreshes Zino Brand

Cigar News: Davidoff Refreshes Zino Brand

Oettinger Davidoff AG is giving its Zino brand of premium cigars a refresh with a new slogan: Live life from A to Zino. The refresh comes with a new line and blend as well, simply called Zino. This new line is described as “pronounced Central-American taste profile at an attractive price point.”

The new Zino brand is inspired by people who celebrate a lifestyle and state of mind driven by experiences, open-mindedness and an unwavering curiosity. Zino Davidoff himself was a restless pioneer of the tobacco world and, when he set out to learn and gather experiences around the globe, he was only 19 years young. While creating the new Zino cigar brand, we aimed to suit Zino Davidoff’s sense of discovery and spirit to live in the moment, and are very excited about the result. The blend of the new Zino Cigars is sure to please those who look for earthy taste profiles with spices and some sweetness.

Edward Simon, CMO at Oettinger Davidoff AG
Cigar News: Davidoff Refreshes Zino Brand

The Zino comes in three sizes: Short Torpedo 4 x 52, Robusto 5 x 54, and Toro 6 x 50. All sizes share the same blend which uses and Ecuadorian wrapper, Nicaraguan binder, and Honduras, Nicaragua and the Dominican Republic filler tobacco. It is described as medium-bodied. Zino comes in boxes of 25 as well as 4-count freshpacks. Pricing has not been announced but expect to be a more affordable cost. The new line will launch May 2021.