As a business, premium cigars are subject to the same kinds of headaches that can befall any other kind of product in the marketplace.  In some cases, trademark and patent disputes can arise.  For Cigars, they just received a ruling from the United States Patent and Trademark office (USPTO).

On July 6, 2018 the USPTO released their ruling on Cigars’ 2015 petition for cancelation of Tropical Tobacco’s registration on the Principal Register for the mark for “cigars” on the grounds of abandonment. The USPTO dismissed the petition on the basis that Cigars did not prove that Tropical Tobacco did not sell bona fide quantities of branded cigars for three consecutive years (Tropical Tobacco’s total sales of between 2012-2014 ranged from 2 to 6 boxes per year).

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Importantly, the ruling has no bearing on who can use the trademark in commerce in the United States. Rather, it merely precludes the cancelation of Tropical Tobacco’s trademark, a petition that was brought forward by Cigars SA to clarify its position in the U.S. cigar marketplace and prevent any consumer confusion on the use of “” therein.

This ruling has no impact on day-to-day operations and Cigars continues to operate in the United States under the flagship banner, as it does in 15 other countries around the world.  Cigars will be exhibiting at the upcoming 2018 trade show in Las Vegas.

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