Meet JOYA RED, a new and exciting side of JDN. Some might even call it unexpected. Developed for the modern smoker by the youngest executive team in the industry, together with the most senior Master Blenders of Nicaragua. Juan Ignacio Martínez (31), President of JDN since 2013, led a team of contemporary executives and experienced Master Blenders such as Leonel Raudez (62), JDN’s Factory Manager since 1992, to create this beautiful new blend. The result? A vibrant smoke you will enjoy anytime, anywhere; classy, as always, but also a lot more fun.
